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Commercial Director

At the fire and life safety product company Hochiki, Shinsuke Kubo, pictured, Hochiki’s Managing Director for the Middle East operation based out of Dubai, will now take up the role of Commercial Director for Hochiki Europe, Middle East, Africa, and India. This new role will be based out of the UK head office in Gillingham, Kent, with regular visits to the Middle East, where Kubo will continue to play a key role in the strategic development of this region and remain as a board director.

The company says that Kubo will be focused on leading the product management team to develop the company’s road map to ensure it meets the needs of customers. He has already set up his key team with David Brown as Product Manager and Robert Head as Commercial Product Manager, who between them bring over 40 years’ experience of working with the company and within fire safety.

A crucial element to this new role and indeed the team will be the working partnership between them and the teams in Japan and the R&D (research and development) arm of the business.

Shinsuke Kubo said: “I have enjoyed a fantastic career with Hochiki for the last 28 years (Japan 17 years, US seven years and Dubai four years) and have gained experience of the industry and our customers across the globe, so I am excited to start here in the UK. My focus will be on learning more about the market here in the UK and across Europe, including exports, in more detail and I’m looking forward to meeting with our customers to learn directly from them on how we can improve our products and services, that customer insight is what drives everything we do here at Hochiki.”

The firm adds that both Graham Lowe, Hochiki Europe’s Managing Director and Kubo’s priority throughout this transition and beyond is to ensure that customers continue to receive the best service and products. Shahab Anjum, Head of Sales Middle East and his team will continue developing sales within the region.


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