The power management product company Eaton reports changes to its Power Advantage Partner Programme to better support its channel partners and data centre customers. Eaton says that its resellers via a revamped online portal will have access to online training, sales collateral and a new deal registration facility.
Service and solution training courses, modules and tutorials will be available via the portal. Partners will be offered margin-builder programmes, such as deal registration and MDF (Marketing Development Funds), and demand-creation assets, including ready-to-use campaigns for marketing.
The programme will operate on a tiered basis, with partners given access to features depending on their eligibility and present stage in the partnership lifecycle. Partners that complete training will receive official accredited certification status. Eaton says that it will continually develop its training syllabus, for resellers.
David Oddie, IT Channel Partner Manager EMEA at Eaton, said: “In the era of digital; transformation, organisations are more dependent than ever on their IT systems and infrastructure and the reliability and availability of power is major concern. They know that it’s vital to protect themselves from power surges and outages while also keeping their costs under control and reducing their impact on the environment. As a leader in power management, Eaton is leading the way in delivering solutions that protect critical systems – and we depend on our partners to deliver our products and adapt them to suit the customer’s environment and needs.
“This further investment is part of Eaton’s ongoing commitment to ensure partners get the very best support, enablement, guidance and, most importantly, quick and easy access to information and funding. In such a competitive environment, we know that investing in our partner network is the best way to deliver a great return for our customers, for partners, and our own business as well.”
