In its recently published, second edition report on the Latin American video surveillance equipment market, IMS Research
One of the key reasons is that Brazil is slightly behind the curve in the transition from analogue to network video, with its analogue market representing a larger proportion of its total video surveillance equipment market than in any other region in Latin America.
IMS Research Market Analyst and report author, Oliver Philippou, says: “A key element of the market in Brazil is the numerous local manufacturers that primarily supply analogue cameras, and service the replacement market for the country’s large analogue installed base. Furthermore, a forecast decline in analogue video surveillance equipment revenues means the Brazilian market is not predicted to grow as quickly as some of the other regions in Latin America over the next five years.”
Philippou adds: “However, network video surveillance equipment is set to be used for the majority of the world’s two largest sporting events; the 2014 FIFA World Cup, and the 2016 IOC Summer Olympics Games; a large number of major infrastructure projects within Brazil; and several extensive city surveillance projects. Consequently, Brazil’s network video surveillance market is forecast to see strong growth compared to other countries in Latin America.”
Mexico, conversely, is slightly ahead of the curve, and has one of the highest percentages of network video equipment in proportion to total market revenues. While Mexico’s network video market growth is not forecast to be as strong as Brazil’s, its small analogue market means that the country will see larger overall market growth. Other countries, such as Chile and Colombia, will also follow a similar pattern to Mexico. Both of these countries are forecast to tip (the point when network video surveillance sales overtake analogue video surveillance sales) in favor of network equipment this year. This is mainly due to large infrastructure projects in city surveillance, government, traffic monitoring, and railways.
Separately, difficult economic times have caused ANPR suppliers to switch their focus, placing greater emphasis on applications that generate a return on investment (ROI). IMS Research forecasts the global market for Automatic Number Plate Recognition (ANPR) to reach $350.4 million by the end of 2012, growth of 6.9 percent from the previous year.
Thanks to a strong ROI, parking time management has outperformed many of the other ANPR applications of late, according to the research firm. Michael Arluck, report author and analyst at IHS says: “Parking time management can help car park owners to drive revenue growth by identifying and charging vehicles that have stayed beyond their allotted time limit. At the same time, retailers and shopping center owners will often welcome, and even request, the installation of parking time management systems to help free up parking spaces for new shoppers and thus further drive retail sales.”
In the UK, public budget cuts over the past two-to-three years have caused a number of suppliers, that had previously focused on law enforcement, to diversify into parking. Even as the EMEA market as a whole declined in 2011, the parking segment increased by 4.1 percent.
“The car park segment in Europe has evolved into a different business model than simply selling equipment to the end-user.” says Arluck. “Typically, management companies will approach large retailers and agree to provide ANPR systems with on-going management of parking lots in exchange for a percentage of the fees collected from tickets. This commission-based model has been well received by retailers who might have been otherwise skeptical of the benefits of ANPR, or who are limited in funds to invest into non-core operations.”
In its latest ANPR and Detection Sensor research
