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Integrated Systems

Data to Work study

The data storage and management product company Seagate Technology plc has released Rethink Data: Put More of Your Data to Work — From Edge to Cloud. That’s a report, based on a survey of 1500 global enterprise leaders, commissioned by Seagate and done by the research firm IDC. It identifies pressing data management challenges, and solutions. It pinpoints the amount of data available to enterprises that goes unused: 68 per cent.

Seagate CEO Dave Mosley says: “The report and the survey make clear that winning businesses must have strong mass data operations. The value that a company derives from data directly affects its success.”

Findings include:

– Data management is increasingly important as data proliferates. IDC projects that over the next two years enterprise data will grow at a 42.2pc annual rate.
– Only 32pc of data available to enterprises is put to work. The remaining 68pc is not.
– The top five barriers to putting data to work are: 1) making collected data usable, 2) managing the storage of collected data, 3) ensuring that needed data is collected, 4) ensuring the security of collected data, and 5) making the different silos of collected data available.
– Managing data in the multi-cloud and hybrid cloud are top data management challenges expected by businesses over the next two years.
– Two thirds of survey respondents report insufficient data security, making data security an essential element of any discussion of efficient data management.

The report identifies the missing link of data management: data operations, or DataOps. IDC defines DataOps as “the discipline connecting data creators with data consumers.” While the majority of respondents say that DataOps is “very” or “extremely” important, only 1a tenth of organisations report having implemented DataOps fully. The survey suggested that, along with other data management solutions, DataOps leads to measurably better business outcomes. It boosts customer loyalty, revenue, profit, cost savings, plus results in other benefits.

Phil Goodwin, research director, IDC and principal analyst on the study says: “The findings of this study illustrating that more than two-thirds of available data lies fallow in organisations may seem like disturbing news. But in truth, it shows how much opportunity and potential organisations already have at their fingertips. Organisations that can harness the value of their data wherever it resides — core, cloud or edge — can generate significant competitive advantage in the marketplace.”


The survey queried 1500 respondents, 500 in the Asia Pacific and Japan region, 475 in Europe, 375 respondents in North America, and 150 in China. Visit


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