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Carbon monoxide campaign

As part of Aico’s new Carbon Monoxide campaign ‘Why would you risk it?’, the fire alarm company is bringing ‘virtual reality’ to its new stand at large exhibitions in 2019, such as FIREX and CIH Housing in June.

The company says it has chosen to use Virtual Reality for the first time, working with Altro-Orbis. VR is the use of computer technology to create an immersive virtual environment and is being used to educate customers on the effect and symptoms of carbon monoxide poisoning and why installing a carbon monoxide alarm could save your life. Unlike traditional user interfaces, VR places the user inside an experience. Instead of viewing a screen in front of them, users are immersed and able to interact with 3D worlds.

Steve Birch – Managing Director, Altro-Orbis said: “We are delighted to work in partnership with Aico to host their first experience of Virtual Reality on their large stands this year. We look forward to working with Aico to help to educate people regarding Fire and Carbon Monoxide safety and help people understand how they can protect themselves.”

Jo White, Marketing Manager at Aico, added: “This is a great opportunity to help promote and support the sector and provide training on the required standards for carbon monoxide for the fire industry.”



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