Access Control

Marketing manager

by Mark Rowe

The access security manufacturer TDSi has appointed Francesca Meyrick as their new Marketing Manager. As well as heading TDSi’s marketing division, Francesca will be working with the company’s distribution and installation partners, in the UK and internationally.

TDSi Managing Director John Davies said: “We are excited to welcome Francesca to the TDSi team. Marketing is one of the most important functions within our business, as it extends beyond our direct branding and encompasses our vital network of distribution suppliers and installation partners. Our customers rely upon the right information to get the best from TDSi’s products and services.”

Francesca said: “With cutting-edge products and a highly impressive brand in a busy and thriving industry, I am delighted to be taking over the marketing reins at TDSi! I love the variety of work that marketing offers and there are many aspects to this role for me to get stuck into, from heading up the marketing activity and strategies, to working with our global partners to educate and inspire customers. One aspect I’m really looking forward to is organising our attendance at key events around the world. All these aspects offer huge opportunities to grow our market share and to extend TDSi’s business even further.”

Francesca, pictured, has a background in marketing communications. Having studied English Language and Communications at university, she has worked within marketing and communications roles for the past seven years. Before joining TDSi, Francesca spent four years with a full-service marketing agency that focused on providing Dorset SMEs with digital and traditional marketing expertise.

John added: “It is vital that TDSi has the right marketing team in place, not only with the professional skills, but also the passion to ensure the brand is fully promoted in markets around the world. This was a key consideration in finding the right person for the role. Francesca has exactly the right blend of drive and determination, as well as marketing experience, that we were looking for. With our rapid growth, TDSi relies heavily on a well-targeted marketing profile to take our products and services to existing and potential customers.”

Visit www.tdsi.co.uk.

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