Don’t rely on others. If you suspect it, report it.’ That is the key message of the national counter-terrorism campaign launched in mid-March in the UK.
The campaign, which will use print, radio, outdoor and transport advertising, will remind people to be vigilant as they go about their daily business and to call the Anti-Terrorist Hotline on 0800 789 321 if they are concerned about suspicious activity.
Although the threat of attack remains real, the advertising campaign has not been launched in response to any specific threat. Met Police Deputy Assistant Commissioner John McDowall, Senior National Coordinator Counter-Terrorism, said: “This campaign is asking all members of the public to trust their instincts and contact the Anti-Terrorist Hotline on 0800 789 321 with any information they have. No piece of information is considered too small or insignificant.
“Terrorists live alongside us in our communities. They make their plans while doing all they can to blend in. They try to avoid raising suspicions about what they are up to.
“We want people to look out for the unusual – some activity or behaviour which strikes them as not quite right and out of place in their normal day to day lives – and to take responsibility for reporting it.”
The advertising campaign will run for between three and five weeks across the country from 16 March and asks members of the public to report any suspicious behaviour to the Anti-Terrorist Hotline on 0800 789 321.
