Interviews

Euro survey

by Mark Rowe

A study across four European countries by YouGov for the secuity product company Vanderbilt suggests that more than one in four (28pc) of small and medium sized British businesses have suffered loss, disruption or inconvenience as a direct result of physical or cyber security breaches.

Yet while cyber security arguably gets the lion’s share of media and business attention, British businesses report nearly three times as many physical breaches in security at their workplace (23pc) than virtual, or cyber, attacks (8pc). This is particularly true of small businesses, where one in five say that they have suffered a physical breach, yet only 6pc have experienced cyber security attacks. However, medium-sized businesses reported higher number of physical breaches in security (32pc) and cyber attacks (13pc).

The survey forms part of the company’s 2015 European Security Barometer, to test the climate of the electronic security market in Europe. Senior decision makers at small to medium sized businesses with up to 249 staff in Great Britain, France, Germany and Spain were asked about the loss, disruption of inconvenience caused to their businesses by breaches in security.

Joe Grillo, Managing Director of Vanderbilt International, said: “The fact that many of the British businesses we surveyed do not have electronic security products like access control, CCTV or remote monitoring is a cause for serious concern. This is especially true given the number of security breaches that businesses report – and the loss, inconvenience and disruption that these cause.”

The survey found that, where businesses do install electronic security equipment, it is to meet practical concerns. Equipment is installed to prevent theft, vandalism and unauthorised access, yet duty of care to employees, regulatory compliance, lowering insurance premiums and maintaining business continuity do not seem to be rated as highly.

British businesses confirm that, when it comes to specifying and purchasing electronic security products, brand loyalty is a minor concern. The survey suggests they value quality, price and features above customer service, integration and the brand.

Consumers were also questioned as part of the survey. A key discovery was the fact that more than half, 59pc of British adults believe Great Britain is more at risk from terrorist threats, crime and violence than a year ago.

The survey also reveals support for the use of CCTV to combat crime, with nearly nine out of ten (89pc) British adults supporting its role in preventing crime and providing evidence to police. Some two-thirds, 68pc of British adults do not believe CCTV represents an infringement of civil liberties, or that it invades their privacy.

The belief that Britain is more at risk than a year ago may be influenced by memories of recent terrorist events across Europe, and the fact that terrorist attacks (even if most are thwarted) are now sadly a regular feature in the news.

Joe Grillo said: “The concern voiced in the survey is interesting when placed in the context of a downward trend in the number of recorded crimes.”

Fairly few British households have installed electronic security products in their homes. Only a minority of households have an intruder or burglar alarm (28pc), an access control system with keypad or swipecard (5pc), or CCTV (7pc). British households do have more intruder or burglar alarms installed than their counterparts in France, Germany, Spain or Sweden.

The survey found interest amongst householders for security technologies. A third were interested in an integrated security system that combined CCTV, intruder alarms and access control; while a third, 35pc were interested in security products that can be linked with, and made to work alongside, other appliances in the ‘connected home’ of the future.

This interest is not restricted to those that own their own homes: 36pc of those that rent their home from a private landlord are interested in an integrated security system, compared to only 28pc of those who owned their home outright.

About the 2015 Vanderbilt Security Barometer

It draws on research by YouGov for Vanderbilt in April 2015. Fieldwork was between April 7 and 15, and the survey was carried out online. The figures have been weighted and are representative of business size, or all adults in each respective country (aged 18-plus). All figures, unless otherwise stated, are from YouGov Plc. The sample size of 7,539 was comprised as follows:

•Great Britain: 662 senior decision makers in small and medium sized enterprises (businesses of up to 249 employees) and 2,020 UK adults
•France: 261 senior decision makers in small and medium sized enterprises (businesses of up to 249 employees) and 1,025 adults
•Germany: 250 senior decision makers in small and medium sized enterprises (businesses of up to 249 employees) and 1,017 adults
•Spain: 276 senior decision makers in small and medium sized enterprises (businesses of up to 249 employees) and 1,008 adults
•Sweden: 1,020 adults (no suitable business sample was available to survey)

Research areas

Consumers were asked a series of questions about the risk that society faces; the role and acceptability of CCTV; the type of electronic security products they have in their own homes; and the products they would like to see in their homes in the future.

Businesses were asked about the number and type of security breaches at their premises and they were also questioned about the types of threat for which they require protection. Respondents were surveyed on the type of electronic security products installed in their workplace, and were questioned about how buying decisions are made.

About the company

Vanderbilt is based in New Jersey, USA, and active in 95 countries with its European headquarters in Wiesbaden, Germany. It formally acquired Security Products from Siemens in June 2015.

Pictured: the Vanderbilt stand at IFSEC 2015.

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