IP Products

Small business goes for video

by Mark Rowe

Use of video surveillance is set to rise within the small business sector, research for a network video security product company suggests.

Research among 500 UK small business owners has found that 82 per cent of video surveillance users are considering replacing their existing system with more up-to-date technology. Of those that do not have video surveillance in place, over a third (39pc) are considering implementing it in the next two years. Concerns over theft and loss in addition to a desire to apply the latest technology to ensure the best quality security were reported as the primary reasons for the growth forecast.

Axis Communications, the network video manufacturer, conducted the survey which also found that 38pc of small businesses have suffered a break in or theft at their business premises. However, it is clear that owners are tackling this issue as 62c already have video surveillance in place. This trend is expected to increase as 78c stated that a break in or theft within the business is a major concern now and in the future. Two thirds of respondents believe that with video surveillance in place, their business premises, people and assets would be more secure and it would ensure peace of mind for them and their staff.

Comment

James Lowman, Chief Executive of the Association of Convenience Stores (ACS) said: “Axis’ survey into the challenges facing small businesses and the increasing demand for video surveillance is representative of a wider trend. Convenience stores in the UK lost over £120m last year as a result of crimes committed against their organisations, with shop theft alone costing over £43m. Network cameras are a valuable tool for retailers, not just for reporting crimes when they happen but also to use as a preventative measure that discourages potential criminals. Our Local Shop Report shows that 78% of convenience stores have surveillance cameras in their business, and we also expect this to grow over the next year as more stores invest in effective crime prevention measures.”

Axis said that their newly available AXIS Companion range is specifically designed with small businesses in mind. Atul Rajput, Regional Director of Northern Europe at Axis Communications, pictured, said: “Installers should expect to see an increase in demand for high-quality video surveillance solutions in the small business sector as owners seek confidence that their premises are secure from theft and loss. From our research we are seeing that features such as remote access technology are becoming increasingly sought after. Video surveillance technology is continuously evolving and small business owners are becoming notably more aware that in order to ensure a high-level of security, up-to-date and systems that deliver excellence quality are an essential purchase.”

Download the full market report at: www.axiscompanion.com/market-report-uk.

About the research

Conducted by OnePoll independent market researchers on behalf of Axis Communications from July 22 to August 10, 2016 via an online survey; 500 UK business owners of companies with one to 20 employees that would be involved in the decision to purchase video surveillance equipment for their company premises were surveyed.

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