Integrated Systems

ISM partnership

by Mark Rowe

ISM, the inventors of Genesys security control room management system have announced a partnership with Penta Techsecure. That firm will be acting as the ISM business development partner in the Middle East, responsible for first-line sales and support. This comes ahead of the launch of the Arabic version of Genesys.

Stephen Smith, Sales and Marketing Director, ISM said: “We have been looking for a technical partner in the Middle East for some time now. Our requirements were exacting so I’m delighted that in Penta Techsecure we have found a partner with impeccable credentials. They bring to the table that elusive combination of excellent technical skills, an exemplary reputation and a track record in the security industry for delivering first class support to clients.” We have to offer a regional first line support. The number of serious enquiries we’re now getting from the Middle East is at an all time high. We have already won a number of projects and are close to securing several other major projects in the region.”

Based in Dubai, Penta Techsecure is also the regional partner for Bosch, Senstar, KBC Networks and Commend. Ramji Krishnan, a former regional manager for Bosch Security systems for the Middle East, is Penta Techsecure MD. He said: “We had been looking for some time to add a PSIM system to our portfolio and complement our current product offering which we believe that in Genesys we have at last found what we were looking for. Of equal importance our chosen PSIM partner had to demonstrate a proven track record too; one that would withstand our sharp scrutiny and that of our many clients. The patented migrating driver technology at the heart of Genesys enthralled our team. Genesys is a reliable system and it is so easy to use. The launch of the Arabic version is also very exciting.”

Smith added: “As a global player in a fiercely competitive market, ISM is going from strength to strength and our latest move in securing Penta Techsecure puts us in pole position to dominate the PSIM market in the Middle East and the Far East within the next five years.”

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