Vertical Markets

Crimestoppers and SelectaDNA

by Mark Rowe

Crimestoppers, the 0800 crime-reporting charity, is now supporting the theft and burglary deterrent product SelectaDNA.

SelectaDNA is deployed by UK police forces to reduce burglary, assist in the recovery of stolen property and secure convictions. Previously only available through police forces’ crime reduction initiatives, SelectaDNA will now become more widely available to the public through new retail and membership channels.

The forensic marking product can be used to mark and protect valuables ranging from laptops, cars, motorcycles, jewellery and fine art to marine craft, tools, plant and machinery, caravans and trailers. Possessions marked with the DNA product link thieves marked with it to crimes.

The SelectaDNA range, produced by Selectamark, is tested to the industry standard PAS820, achieving the highest Grade A External rating. The system is also Secured by Design and Thatcham accredited. Its database is the only one of its kind in the UK to hold LPS1224 Issue 3 accreditation.

SelectaDNA for example was used by Greater Manchester Police to reduce burglary by 83 per cent in a local crime hotspot area. Greater Manchester Police said SelectaDNA had not only ‘exceeded expectations’ in significantly reducing burglary, but its use helped increase public confidence in local police and brought the community closer together.

For more than 25 years, Crimestoppers has helped to detect, reduce and prevent crime, by taking anonymous information via their 24-7 phone number 0800 555 111 and more recently the online form at Crimestoppers-uk.org.

Since Crimestoppers began in 1988, it has received over 1.7 million actionable calls, resulting in more than 138,000 arrests and charges. Nearly £135m of stolen goods has been recovered and estimated £333m of illegal drugs has been seized.

James Brown, pictured, Managing Director of Selectamark said: “Having the support of Crimestoppers will help us provide the public with a completely trusted and cost-effective solution to deter burglary and theft. Crimestoppers’ vision of helping people who want to stop crime that hurts them, their family and their community, fits perfectly with Selectamark’s core values and security solutions.”

And Rodger Holden, Director of Development for Crimestoppers, said: “Crimestoppers is always looking to work with organisations that share our passion for keeping communities safe, and Selectamark certainly impressed us with their ambition. We’re pleased to support their products and hope that they prove to be successful in bringing down the number of people impacted by burglary and theft.”

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